Accra Brewery PLC’s 2025 GRIT (Growing Retailers Innovatively Together) programme successfully trained 219 retailers nationwide, equipping them with skills to improve customer experience, profitability, and business sustainability. With both in-person and virtual sessions, the programme expanded its reach and accessibility.
The impact was evident through success stories like retailer Nikki, who is opening a new sports bar based on insights gained from GRIT. Legal and Corporate Affairs Lead, Solomon Ayiah, emphasized that GRIT is a platform for business transformation and reflects ABL’s commitment to helping retailers grow and thrive.
ABL remains committed to sustaining the GRIT programme and continuing its support for retailers through ongoing training and engagement. The company will maintain its focus on strengthening the retail value chain and driving economic empowerment by equipping retailers with the knowledge and confidence to grow their businesses.
