Accra Brewery PLC (ABL) has celebrated a significant milestone by providing new vehicles to its dedicated sales team.
This initiative underscores ABL’s commitment to empowering its employees and enhancing operational efficiency.
ABL has consistently demonstrated a focus on employee development and support. For instance, the company has organized events like the Sales Academy to refine sales techniques and build strong customer relationships.
Commenting, the National Sales Manager , James Aryee said: “The new cars for the sales team is part of our strategy to demystify and unlock the new challenges on the market and serve our cherished customers better.”
Country Director Diaan Kruger emphasizes the importance of accountability and responsibility within the organization, believing these principles pave the way for transparency, creativity, and true engagement.
This recent provision of vehicles is anticipated to boost the sales team’s productivity and morale, aligning with ABL’s ongoing efforts to equip its workforce with the necessary tools and support to excel in a competitive market.
